THIS month sees the launch of a new partnership between Business Times and Kettering-based digital agency SilverDisc that will open up exciting new opportunities for businesses across the region.
While the print edition of Business Times continues to be as strong as ever, and the move to full colour a year ago proving extremely popular, it was felt the time was right to increase the digital offering.
SilverDisc specialises in secure, stable and fast websites that work on mobiles, tablets and desktop devices, and which focus on clients’ profitability and growth. The partnership has opened up opportunities for Business Times clients to increase their presence on the website. Those opportunities include having their own Company Profile page, an archive from past Business Times features, promotions on the home page and through rotating banner advertising and a presence on the Business Times newsletter which goes out to the paper’s extensive database in line with the paper copy arriving through the post.
Business Times Publisher Julie Barnes-Ward said: “We’ve marked the 25th anniversary of the paper in August in a number of ways, going colour was the first change, and now we’re moving to a bigger and better online presence that we think our clients will appreciate.
“We’ve always worked hard to ensure that businesses make the most of their presence in the paper. We feel it’s a strong business-to-business platform that has stood the test of time. But we’re in a fast-evolving digital world now and felt it important to make sure that we built on our online presence.
“Teaming up with SilverDisc has opened up almost endless opportunities for clients to promote themselves through Business Times online and we’re very excited to see the new website go live.”
For more details about how to make the most of the options available through the new website – www.business-times.co.uk – call 01604 259900 or email
Read more about SilverDisc on Page 49 of this edition of Business Times, or visit www.silverdisc.co.uk