Take a different point of view
31st July 2019
By Jackie Doyle Jax Marketing WHAT'S the best way to market a business? There's actually no clear answer to that - which is why the input of a marketing expert will make all the difference. ...
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These days there are more platforms than ever before to showcase your business in the best light – from the traditional printed material to online video and interactive websites. In this feature we look at some of the ways to market your business and speak to firms who can help you do it.
Transforming ideas into solutions
31st July 2019
THE creativity of the in-house graphic design team at Kanda Print Midlands means customers can feel confident their ideas can be transformed into workable products. The business in Wood Street,...
Diversification keeps team in the lead
31st July 2019
WHERE once printed material was everything - companies now need to diversify in the face of ever-changing technology and communication platforms. While remaining one of the leading names in print -...
Award for innovative product
31st July 2019
A PAPER-based shelving and storage system that is revolutionising the world of warehousing has won a national award for its innovative design. PIX® - a unique product designed by...
Give them what they want
31st July 2019
HAVING worked hard on your branding and spent good money creating an image that promotes your company in the best possible way - the next step is to get the message out there and give everyone...
Significant increase in capacity
31st July 2019
By Simon Platt Pumpkin Sign & Display EVERYONE knows that investing in technology and equipment is vital to enable you to stay ahead of the competition and in turn keep your service levels...
Head-turning digital displays
31st July 2019
IN 2016, two entrepreneurs from Northamptonshire had a vision of creating a digital display with a difference. After three years of designing and perfecting their vision, they were finally ready to...
What is UX?
31st July 2019
A POPULAR digital marketing buzzword, UX stands for User Experience. But what on earth does that mean? I would love to give you a clear and concise answer, however this is one of those questions that...
Unlock your digital marketing strategy
31st July 2019
THE first step to increasing brand awareness and increasing your sales funnel is making the most of your online footprint including your website and social media platforms. By having a well-considered...
Bringing the message home
31st July 2018
By Alan Perkins Managing Director SilverDisc AS SilverDisc is a Google Premier Partner, I was invited to the Google Marketing Live conference in San Jose, California from 9 to 11 July and, as...
Useful if underused tool
31st July 2018
THE Google Search Console (previously called Webmaster Tools) is one of the most underused tools in the Google armoury but also one of the most useful. Originally created to help designers and SEO...
Bring your message home
31st July 2018
WELL, it didn't quite come home - a few more years of hurt, I'm afraid - but what the World Cup dream gave us was a timely reminder of how important a slogan can be in getting a message across to a...
Moving into a digital world
31st July 2018
WHERE once printed material was everything - companies now need to diversify in the face of ever-changing technology and communication platforms. While remaining one of the leading names in print -...
Social media policy in place
31st July 2018
A SURVEY conducted by leading regional law firm Howes Percival has revealed that 30 per cent of businesses surveyed did not have a social media policy - potentially leaving them exposed to...
Investment in team increased
31st July 2018
HAVING identified over £90m of qualifying expenditure in the last two years, business advisors Haines Watts have recently strengthened their specialist Research and Development team, based in...