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In the driving seat with temporary car showroom technology

TEMPORARY buildings designed and manufactured by Neptunus provide high-class showrooms to display many of the world’s leading brands of motorcars.

Audi, BMW, McLaren, Mercedes-Benz, Mini and Ford are just some of the top names to which Neptunus supply unique space solutions through their state-of-the-art temporary structure range.

One of Neptunus’ most recent assignments was carried out for McLaren, one of the most prestigious names in the automotive sector. When leading motor dealer group Cambria Automobiles was appointed as an authorised dealer of the world-renowned McLaren cars, the company was keen to launch its operation as quickly as possible.

However, the site they had secured was an undeveloped piece of land, and it would take 12 months to create the new dealership facility. Therefore, rather than lose momentum and valuable time, Cambria appointed Neptunus to come up with an innovative solution to their short-term requirement – importantly, one that was of exceptional high quality and commensurate with the luxury and style of the McLaren brand.

Neptunus’ creative design team came up with the perfect answer in the shape of the company’s Flexolution technology. It took a six-strong team of Neptunus technicians just five days to erect the temporary showroom, utilising the Flex2Shop structure which provided 216 square metres of ultra-modern space to show off the supercars.

Once the building was in place, the interior was fitted out to meet the exacting standards required by McLaren and Cambria, with the world’s most advanced sports cars being showcased in a temporary structure which has the look and feel of a permanent building. The showroom, with large bespoke windows to give maximum impact when viewing the cars, incorporates a customer lounge area and reception, sales offices, and welfare facilities. It was also fitted with oversized doors to enable the McLaren cars to be comfortably driven into the building.

The McLaren temporary showroom will be in place for around 12 to 14 months and dismantled once the permanent building is opened. As most of the components are fully recyclable, the structure will be available to provide space for other projects.

Jason Button, Group Property Director for Cambria, said: “We are absolutely delighted with the end product. It far exceeded our expectations.

“I was very impressed with the professional approach to the project right from the first meeting with Neptunus. Nothing seemed too much trouble, and they fully appreciated the showroom had to be of the highest standard. We were working to a very strict programme to get the showroom open. We only had three weeks from the start of the installation to being open and trading. It was incredible to see how quickly and efficiently the showroom went up. We were told it would take five days to build, I wasn’t totally convinced they could do it in that time but they did! We would definitely use Neptunus again should the need arise. I could not recommend them highly enough.”

Neptunus has just built a similar facility in the Midlands for a Mercedes-Benz dealership and has also built temporary showrooms in Hamburg, Germany, for two BMW dealerships which were in place for two years while the permanent buildings underwent a massive refurbishment.

Neptunus has a long and successful association with the automotive sector. As well as showrooms, the company also offers a range of space solutions for product launches, race events, workshops and exhibitions.

In addition to long-term projects, Neptunus has also supplied short-term showrooms to leading brands for the global launch of latest models. These have included events in Spain and Germany for Ford and creating a state-of-the-art temporary showroom in Frankfurt for Audi, incorporating an indoor test-drive circuit.

April Trasler, Managing Director of Northamptonshire-based Neptunus, said: “The fact our temporary structures look and feel like a permanent building but are easy to assemble and are quick to install has made them immensely popular with the motor industry.

“Our temporary buildings also come with additional features including integrated floor systems, window and door options, canopies, lighting, climate control and alarms. Externally the structures can be branded with company logos and the insulated wall panels come in a range of colours, too.”

Neptunus’ temporary buildings offer space solutions to multiple industries including retail, warehousing, sports halls, airport terminals and much more. For information on the full range of services go to www.neptunus.co.uk

Companies mentioned in this article

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