THERE is a good reason why Mckie Associates is celebrating 24 years in design and marketing while many of its competitors, both large and small, have fallen by the wayside over this period of time.
Everet Mckie, who set up the agency in 1991, said: “Some companies may begin by acquiring computers and some software then calling themselves designers or marketers but turning out good design and marketing consistently is more complex and demanding than just having the right tools.
THERE is a good reason why Mckie Associates is celebrating 24 years in design and marketing while many of its competitors, both large and small, have fallen by the wayside over this period of time.
Everet Mckie, who set up the agency in 1991, said: “Some companies may begin by acquiring computers and some software then calling themselves designers or marketers but turning out good design and marketing consistently is more complex and demanding than just having the right tools. Only the best will consistently acquire work and retain clients.”
The Northampton-based agency works closely with clients across a wide range of sectors and takes a fresh approach to each brief.
Everet said: “Ultimately, being successful and staying the course depends on the benefits a company brings to its clients. Our clients are aware they get a company that researches and does its utmost to understand their products, markets, customer profiles and competition.
The creative process and final product, whether it be a mobile-first website or an SEO campaign, are heavily influenced by the results of the process of understanding.”
Mckie Associates, started back in 1991 as a graphics and marketing agency creating advertising and designing corporate brochures and exhibitions. Their ethos was always to embraced new ways of working and new technology. About 15 years ago the company realised the potential of the worldwide web and started to use the platform to apply its design and marketing skills.
Today, over 80 percent of Mckie Associates’ work consists of online projects. The company uses skills, developed over time, to provide a variety of solutions for businesses. Its core services today are SEO, web development and social media marketing.
Everet, who also teaches web design, SEO and social media marketing for Northamptonshire Adult Services says: “An agency cannot and should not want to completely lose its early roots and we still welcome and indeed experience strong demand for services such as corporate identity and brand development.”
To get a flavour of what the company does, visit mckieassociates.com, phone 01604 494088 or drop an email to .