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Designers dream up boost for Ukraine appeal

Dave Officer and Trudie Avery have used their design expertise to raise more than £1,900 for the Ukraine crisis appeal

Using their skills to solve a common business branding issue has enabled two Northamptonshire-based graphic designers to raise almost £2,000 for the Ukraine crisis appeal.

Trudie Avery, of Avery Creative, and illustrator and graphic designer Dave Officer, of Doodle Juice Design, to ‘fix’ business logos in return for donations to Ukraine Crisis Charities.

They put out a one-time offer to create a vector version of company logos to their LinkedIn connections. More than 30 companies took up the offer, each donating £25 or more to the cause. One business pledged £1,000 for the service.

“We have all sat in absolute horror watching the events in the Ukraine unfold,” says Dave. “The feeling of sadness and helplessness is a little overwhelming but I was keen to do a little something to help.

“Although the gesture of fixing logos is tiny in the grand scheme of things, I am delighted that the money we have raised will make some difference, however small.”

Trudie adds: “Dave is a fabulous designer and illustrator and came to me with this idea and I jumped at the chance to do something so worthwhile.

“What is going on in the Ukraine is so tragic and I was glad to be able to do something to help in this awful situation.”

Trudie Avery
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