Conferences & Events

Staging an event or conference, or taking part in one to showcase your own company, means careful planning and getting the right advice from those who know what it takes to catch the eye and capture the imagination. In this feature Business Times look at those who can help – from creating a bespoke exhibition stand to providing the perfect venue in which to hold events large and small.

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1st March 2020

Ensure you don't fail to plan

By Alan Piggot

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IT might be a cliche but there's certainly some truth in the adage - failing to plan is planning to fail. And in today's fast-paced, next-day delivery world, where everything is available at the touch of a button, we all expect things to happen in an instant.

But when it comes to marketing your business it's worth taking a couple of hours - maybe around now, as we approach the start of a new financial year - to work out what your strategy is going to be for the next six or 12 months.