Mark Mullen
Town centre businesses in Northampton have been given the opportunity to reduce their food waste thanks to a new partnership with a world-leading food waste app and social impact company.
Northampton Town Centre Business Improvement District has teamed up with Too Good To Go, an anti food waste initiative that enables people to buy surplus food and drink from bakeries, restaurants, grocery stores, pubs and cafes and stop it from going to landfill.
The partnership means that any hospitality and food business in Northampton town centre is able to join the app and have its annual fee waived as part of its BID membership.
Mark Mullen, the BID’s operations manager, said: “Food waste is a growing concern for many businesses and their customers. By teaming up with Too Good To Go, we are giving BID businesses the chance to make a real difference and create extra revenue from goods that were previously just going to waste.”
Several retailers have signed up already, he added. “We hope many more will follow.”
Consumers download the free Too Good To Go app and search for a nearby business with unsold food which they then purchase and collect.
Since launching in 2016, Too Good Go – together with over 6 million registered users and 15,000 partner businesses – has saved 6.5 million Magic Bags, stopping 16 million kg of carbon dioxide emissions from being wasted. Research shows that food waste contributes to ten per cent of global greenhouse gas emissions.
“We are thrilled to be partnering with the Northampton BID to help even more hospitality and food businesses in Northampton to fight food waste,” said Too Good To Go’s UK managing director Paschalis Loucaides.
“If we are to reduce our greenhouse gas emissions and fight climate change, reducing food waste is the number one action we can take.”